[FAQ] Search engines and PHP

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  • R. Rajesh Jeba Anbiah

    [FAQ] Search engines and PHP

    Q: Is PHP search engine friendly?
    Q: Will search engine spiders crawl my PHP pages?

    A:
    Spiders should crawl anything provided they're accessible. Since,
    nowadays most of the websites are been developed with PHP, you are not
    supposed to doubt that.

    As a proof that PHP pages could be crawled and indexed, refer this
    Google search
    <http://www.google.com/search?q=inurl% 3Aphp+filetype% 3Aphp>

    Q: How can I submit my website to search engines? Should I use PHP to
    submit?
    A: Consult their documents. It is always better to categorize your site
    and submit to DMoz. Usually, PHP has no role here; but however some
    search engines (specifically Google and it's sitemap protocol) provides
    option to inform them the changes using a ping mechanism and here PHP
    could be used.

    Refer:

    Google Search Central provides SEO resources to help you get your website on Google Search. Learn how to make your website more discoverable today.

    Google Search Central provides SEO resources to help you get your website on Google Search. Learn how to make your website more discoverable today.


    Q: How to indentify the spider?
    A: You may identify it by user agent and or IP.

    Refer:




    Q: Will search engines follow redirection? If so, what URL will be get
    indexed?
    A: Yes, the final URL

    Q: Will search engines handle cookies?
    A: No.

    Q: Will search engines handle sessions?
    A: No, if your session is cookies based. If there is a provision for
    URL rewriting (ie, trans sid feature), it will handle or maintain
    sessions.

    Q: All the pages in my website use session. But, I don't want the URL
    rewriting as it results in uglier URLs (appended with PHPSESSID).
    A: Then, you may selectively enable trans sid feature only for the
    search engine spiders by sniffing their user agent and or IP.

    Q: Will search engines save the links with the session id (PHPSESSID)
    in the URL?
    A: Majority of the search engines automatically remove the session id
    in their index. But, there are also report that few search engines
    (more specifically MSN) don't remove them; in that case there are
    chances that the session of more than one user (when they visit the
    site via search engine) may be shared/hijacked provided there is not
    enough measures taken into account.

    Q: How to optimize my site?
    A:
    Make the contents accessible. Be sure to validate your HTML and stick
    to W3C standards; this will help the search engines to see your access
    your contents easily.

    But, also remember that most of the SEO (Search Engine Optimization)
    theories are big hoax and it's a crazy business. If you provide good
    quality of service in your site, hardly it won't get visibility.

    Refer:
    The W3C blog is for in-depth Web standards topics and educational materials.


    Q: I prefer more visitors via search engines. What should I do?
    A: As said, believe in the good quality and you'll definitely be known.
    You may also opt to advertize in the search engines, if you strongly
    believe in advertizements.

    Q: Please give me some quick hacks for my website to get more visitors
    through search engines.
    A: Since, many search engines are now contents based (previously and
    still few search engines used META keywords), enough keywords on the
    page might help.

    So, some people use the cloaking technique, in which different content
    is been provide to spiders by sniffing their user agent string and or
    IP. Some people use also keyword stuffing techniques, in which the
    keywords are largley stuffed to a page and probably hidden using CSS or
    so. And, all such "fooling" techniques are highly against to the search
    engines' TOS and as a penalty the site might even be get blacklisted.
    Some search engines like Google even employ people to evaluate the
    quality of their search results and provide option to lodge complaints
    against any "fooling" sites.

    Q: What is PR?
    A: In search engines context, PR would mean Google's PageRank (tm)
    algorithm that determines the rank of the page determined through the
    number of pages linking to it and the rank of the linking pages. Hence,
    PageRank can be used to find the popularity of that page. However, this
    would hardly affect the position of a webpage on a search page and can
    safely be ignored (Some SEO business people may not agree with this)

    Refer:


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