Does email marketing really work to promote your website ?

[anujgarg]

I have sent more than 10,000 promoting newsletters across the world but still there is not good response on my website.
Though, I kept suitable subject and content for those newsletters.
All I found is either users are not opening the mail or unsubscribing themselves from these newsletters.

I am wondering if email marketing really works to promote your website?

[Niheel]

It has to be relevant to the recipients. It might even have to do with the quality of the newsletter.

If you are sending to targeted lists that have a very specific topic, then your ad should be be relevant to them.

There are other factors involved too:
Maybe the provider you are using to send is being flagged as spam
The ad/create is not that good: it lacks offer or relevancy

It's not easy and requires a lot of testing & patience.

Hope that helps a little.

[Fary4u]

depend on what tools are you using for newsletter.